At present, the electronic cigarette main
sales channel is retail pharmacies in the EU market, but this way was criticized
by the Royal Pharmaceutical Society.
In fact, since the
beginning of the year 2014, the British Lloyds pharmacy chain has started
selling Vype brand electronic cigarette produced by BAT, in addition, BAT also have
cooperation with a number of British retail chain stores, such as Sainsbury,
Tesco Express and Shell, etc. Another drugstore chain company called Boots also
sell Puritane brand electronic cigarette produced by Imperial Tobacco.
Meanwhile, the
U.S. NJOY electronic cigarette company also claims that they will strengthen
cooperation with pharmaceutical retailers to expand sales in the EU Market.
Seen in this light, as the regulation of
electronic cigarettes become more stringent, to strengthen cooperation with
drug retailers is a new trend.
